FACIALS

There are different kinds of masks (e.g. cactus, cucumber, etc.) for different purposes: deep-cleansing, by penetrating the pores; healing acne scars or hyper-pigmentation; brightening, for a gradual illumination of the skin tone. Some masks are designed to dry or solidify on the face, almost like plaster; others just remain wet. The perceived effects of a facial mask treatment include revitalizing, healing, or refreshing; and, may yield temporary or long-term benefits (depending on environmental, dietary, and other skincare factors).
Source:http://en.wikipedia.org/wiki/Facial


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